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direct marketing

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direct marketing

Longman Dictionary of Contemporary English 5++朗文当代英语 5++LDOCE 5++朗文 5++diˌrect ˈmarketing noun [uncountable]  the business of selling things directly to people by post or telephone rather than in shops 〔通过邮寄或打电话的〕直接推销,直接营销
Examples from the Corpus
direct marketingA direct marketing channel moves goods directly from manufacturer to consumer.A computer database and direct marketing mail shots are among ideas under consideration.In combination, the two data sources and techniques probably provide the latest sate-of-the-art in direct marketing.In the 1980s geodemographic systems were hailed as the powerful new direct marketing technique.In the case of direct marketing the immediate purchaser may be the actual consumer.Britain's direct marketing industry employs more than 25,000 people and generates more than £9 billion in trade and revenue a year.
From Longman Business Dictionarydirect marketingdiˌrect ˈmarketingMARKETING any form of marketing where possible customers are contacted directly by the seller, for example by telephone or postDirect marketing is the fastest growing sector of advertising. marketing
diˌrect ˈmarketing nounChineseSyllable
to Business Corpus of the business directly things selling


direct marketing
diˌrect ˈmarketing noun [uncountable]
the business of selling things directly to people by post or telephone rather than in shops


direct marketingBrE /dəˌrekt ˈmɑːkɪtɪŋ/ 🔊NAmE /dəˌrekt ˈmɑːrkɪtɪŋ/ 🔊BrE /daɪˌrekt ˈmɑːkɪtɪŋ/ 🔊NAmE /daɪˌrekt ˈmɑːrkɪtɪŋ/ 🔊 noun [uncountable] the business of selling products or services directly to customers who order by mail, telephone, or email instead of going to a shop/store 直接营销(通过邮寄、电话或电邮直接向顾客销售产品或推销服务)