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selling point

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selling point

Longman Dictionary of Contemporary English 5++朗文当代英语 5++LDOCE 5++朗文 5++
Related topics: Advertising & marketing
ˈselling point noun [countable]  BBMa particular quality that something has which will make people want to buy it 〔吸引顾客的〕商品特色,销售特色,卖点 Small classes are a selling point for private schools. 小班授课是私立学校的卖点。 USP
Examples from the Corpus
selling pointCorporations also believe that the name of their company is as important a selling point as are the names of individual products.Security features are a big selling point, too.Its selling point is portability: it will fit into the palm of a hand.The company says another possible selling point is that the program might make an attractive site for advertising.Its innovation and principal selling point was that it bills by the second rather than by the minute.Very generous pupil - teacher ratios is a feature that prep schools use as a strong selling point to parents.One of the car's strongest selling points is its V-12 engine.The 75's unique selling point was its Britishness.
From Longman Business Dictionaryselling pointˈselling ˌpointMARKETING a feature of a product that makes it sell wellA selling point for houses around here is the amazing lake view. point
ˈselling point nounChineseSyllable
will quality particular has Corpus a something Business that which


selling point
ˈselling point noun [countable]
a particular quality that something has which will make people want to buy it:
    Small classes are a selling point for private schools.
USP


selling pointBrE /ˈselɪŋ pɔɪnt/ 🔊NAmE /ˈselɪŋ pɔɪnt/ 🔊 nouna feature of sth that makes people want to buy or use it 卖点(吸引顾客的产品特色)The price is obviously one of the main selling points. 显然,价格低是一大卖点。🔊🔊Sales departments try to identify a product's USP or 'unique selling point'. 销售部门试图确定一种产品的 “独有卖点”。🔊🔊