slogan

 Longman Dictionary of Contemporary English 5++朗文当代英语 5++LDOCE 5++朗文 5++slo·gan /ˈsləʊɡən $ ˈsloʊ-/ ●●○ noun [countable]  SAYINGa short phrase that is easy to remember and is used in advertisements, or by politicians, organizations etc 口号；标语 → catchphrase an advertising slogan 一句广告口号 demonstrators shouting political slogans 高喊政治口号的示威者 the Democrats’ campaign slogan 民主党的竞选口号► see thesaurus at phrasen COLLOCATIONSADJECTIVES/NOUN + slogan a campaign/election sloganHis campaign slogan was ‘Peace, stability and prosperity’.a political sloganThe walls had political slogans daubed on them.an advertising sloganThe company has dropped its original advertising slogan.a catchy slogan (=one that is easily remembered)The Liberal Democrats were searching for a more catchy slogan.a snappy slogan (=one that is short and effective)They’ve come up with a good, snappy slogan for the product.an empty slogan (=a slogan that promises something which is not actually done)We want real progress, not just empty slogans.verbsshout slogansFive youths were arrested after shouting anti-government slogans.chant slogans (=repeat slogans in a regular way)Dozens of demonstrators waved banners and chanted slogans.bear a slogan (=have a slogan printed on something)a badge bearing a campaign slogan

Examples from the Corpus

slogan• an advertising slogan• They've come up with a new advertising slogan for the product.• The glaring red of posters and slogans papering the walls terrified Gao Yang.• Jobs's speeches were punctuated by slogans.• a campaign slogan• That was the Save the Children slogan last year, and £5m. was raised and a great many lives were saved.• Young men risked their lives to daub buildings with anti-government slogans.• That defeat allowed George W Bush to convince his party to adopt hug-an-immigrant slogans.• Bloomingdale's has as its slogan 'Like no other store in the world'.• Around the world, some 3 billion pairs of eyes will notice their logos, slogans and billboards.• A typical campaign consists of politicians repeatedly shouting their name, party affiliation, and other slogans through loudspeakers.• That does not mean that they parroted slogans without appreciating their significance.• Particularly since, almost invariably, the colonists used socialist slogans to reject any nationalist demands and justify the elimination of nationalists.• a dry-cleaning company that used the slogan 'We know the meaning of cleaning'• 'Liberte, egalite, fraternite' was the slogan of the French Revolution.political slogans• Then there are the political slogans that will come our way over the next few months.• These protesters pitch tents, unfurl banners filled with political slogans and quietly pass out literature to passers-by.From Longman Business Dictionarysloganslo‧gan /ˈsləʊgənˈsloʊ-/ noun [countable]MARKETING a short phrase that is easy to remember and is used by an advertiser, organization, or other groupWe need an advertising slogan for the new campaign.The Department of Commerce adopted a new slogan: ‘Customer Service Is Our Reason for Being’.Origin slogan (1500-1600) Scottish Gaelic sluagh-ghairm “army cry”

slo·gan noun →n COLLOCATIONS1LDOCE OnlineChineseSyllable  

Business easy remember to Corpus and phrase short is a that

slogan
slo‧gan /ˈsləʊɡən $ ˈsloʊ-/ noun [countable]a short phrase that is easy to remember and is used in advertisements, or by politicians, organizations etc ⇨ catchphrase:
    an advertising slogan
    demonstrators shouting political slogans
    the Democrats’ campaign slogan
     

COLLOCATIONS

■ ADJECTIVES/NOUN + slogan
   ▪ a campaign/election slogan His campaign slogan was ‘Peace, stability and prosperity’.
   ▪ a political slogan The walls had political slogans daubed on them.
   ▪ an advertising slogan The company has dropped its original advertising slogan.
   ▪ a catchy slogan (=one that is easily remembered) The Liberal Democrats were searching for a more catchy slogan.
   ▪ a snappy slogan (=one that is short and effective) They’ve come up with a good, snappy slogan for the product.
   ▪ an empty slogan (=a slogan that promises something which is not actually done) We want real progress, not just empty slogans.
■ verbs
   ▪ shout slogans Five youths were arrested after shouting anti-government slogans.
   ▪ chant slogans (=repeat slogans in a regular way) Dozens of demonstrators waved banners and chanted slogans.
   ▪ bear a slogan (=have a slogan printed on something) a badge bearing a campaign slogan
     

THESAURUS

   ▪ phrase a group of words that have a particular meaning when used together, or which someone uses on a particular occasion: What was the phrase he used to describe her? | I’ve never heard of the phrase before. | The President often used the phrase ‘War on terror’.
   ▪ expression a fixed phrase which is used in a language and has a particular meaning: a colloquial expression (=an informal expression used in everyday spoken language) | The old-fashioned expression ‘in the family way’ means pregnant. | a common English expression | I was absolutely knackered, if you’ll pardon the expression (=used when you think someone might be offended by the words you have used).
   ▪ idiom a group of words that has a special meaning which you cannot guess from the meanings of each separate word: ‘Under the weather’ is an idiom which means ‘ill’.
   ▪ cliché a phrase that is boring and no longer original because people use it a lot: The phrase ‘at the end of the day’ has become a real cliché. | There is some truth in the old cliché that time is a great healer.
   ▪ saying/proverb a well-known phrase that gives advice about life: Do you know the saying ‘A problem shared is a problem halved’? | There is an old Chinese proverb which states ‘A journey of a thousand miles starts with a single step’.
   ▪ slogan a short phrase that is easy to remember, especially one that is used in advertising: advertising slogans | Protesters were shouting anti-government slogans.
   ▪ motto a phrase that expresses a person’s or organization’s beliefs and aims: The school motto was ‘Truth and Honour’.

slo·ganBrE /ˈsləʊɡən/ 🔊NAmE /ˈsloʊɡən/ 🔊 (also NAmE, informal ˈtag line) nouna word or phrase that is easy to remember, used for example by a political party or in advertising to attract people's attention or to suggest an idea quickly 标语；口号◆an advertising slogan 广告口号◆a campaign slogan 竞选口号◆The crowd began chanting anti-government slogans. 人群开始反复高呼反政府口号。🔊🔊