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    soft sell

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    soft sell

    Longman Dictionary of Contemporary English 5++朗文当代英语 5++LDOCE 5++朗文 5++
    Related topics: Advertising & marketing, Trade
    ˌsoft ˈsell noun [singular]  BBABBTa way of advertising or selling things that involves gently persuading people to buy something 软推销〔指用温和诱导的方法进行的广告宣传或推销〕 → hard sell
    Examples from the Corpus
    soft sell• There is a relatively soft sell of the company's products or services and the copy is as useful as possible.
    ˌsoft ˈsell nounChineseSyllable
    things or way of a gently that involves advertising Corpus selling


    soft sell
    ˌsoft ˈsell noun [singular]
    a way of advertising or selling things that involves gently persuading people to buy something ⇨ hard sell


    soft sellBrE /ˌsɒft ˈsel/ 🔊NAmE /ˌsɔːft ˈsel/ 🔊 noun [singular] a method of selling that involves persuading sb to buy sth rather than using pressure or aggressive methods 软推销；劝诱推销  ➡  compare hard sell